OpenAI has added a new feature for businesses to ChatGPT. Much like with Google Maps, users can now verify themselves there as the owner of a business and then provide information about it. GPT users can then chat with the business’s information via a “Business Agent.”
The functionality is very reminiscent of Google Maps. On their own business page in ChatGPT, businesses can enter key information such as their phone number, website, and opening hours. Specific products, their prices, and availability can also be entered there. The announcement did not say whether there is an interface through which such information can be updated automatically on an ongoing basis.
If ChatGPT mentions the business in a chat with a user, the user can click a link to go to the GPT business page. There, they can also start a chat with the “Business Agent” about the products and the business. This is intended to draw on the information that the business itself has made available.
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