ai isn killing search clicks

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Google search boss says AI isn’t killing search clicks - Ars Technica

July 4, 2019 | Ars Technica AI
Google search boss says AI isn’t killing search clicks - Ars Technica
Google has often bristled at the implication that its obsession with AI search is harming web traffic, and now search head Liz Reid has penned a blog post on the topic. According to Reid, clicks aren’t declining, AI is driving more searches, and everything is fine on the Internet. But despite the optimistic tone, the post stops short of providing any actual data to back up those claims. This statement feels like a direct response to a recent Pew Research C