Honeyjar, which will be attending this week’s TechCrunch Disrupt as part of the Startup Battlefield 200, wants to use AI to make the expertise and judgment of the best PR pros available to everyone, including founders who have no idea where to start. The startup’s founders, CEO Michelle Masek and CCO Nadia Jamshidi, certainly fit the bill when it comes to PR expertise. They’ve both spent decades in the field, doing in-house communications and working at ag