
Futurism Anthropic aired a spicy ad during this year’s Super Bowl, skewering competitor OpenAI’s decision to cram ChatGPT with ads for users who don’t pay for a subscription. “Ads are coming to AI,” the ad’s tagline reads. “But not to Claude.” The marketing campaign appeared to hit a nerve, sending OpenAI CEO Sam Altman — who called ads a “last resort” a mere two years ago — into a tailspin in which he accused Anthropic of “doublespeak.” Needless to say, i