Tag: finds attractiveness advantage

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Research finds 'attractiveness advantage' in customer experience

October 17, 2024 | Phys.org AI
Research finds 'attractiveness advantage' in customer experience
Perceptions of attractiveness can influence how customers judge their server's likeability and competence, a study conducted by an Ole Miss doctoral graduate and colleagues indicates. The perceptions vary by gender and can affect performance evaluations, tips and even promotions. Credit: Jordan Thweatt/University Marketing and Communications Have you ever found yourself thinking a server, salesperson or customer service employee was especially attractive,